The Kate Spade New York Foundation will donate $1 million to suicide prevention and mental health awareness causes, following the death of the company co-founder on June 5 at the age of 55 at her apartment.
The donations will begin with $250,000 to the Crisis Text Line, and the brand will match public donations up to the amount of $100,000 made to the Crisis Text line between June 20 to 29.
Also, Kate Spade New York will host a Global Mental Health Awareness Day for employees in corporate and regional offices, as the first installment of a Wellness Program that the company is introducing in the coming months.
The brand’s objective is to generate greater awareness of mental health, call attention to the common risks and warning signs, and encourage effective interventions and treatments for those in need.
Her funeral is scheduled for today, June 21 at 3pm at Our Lady of Perpetual Help Redemptorist Church in Kansas City, where she was born.